Rebranding one of Scandinavia’s biggest sports events

One of the largest sports events in Scandinavia
Every year, the best cyclists in the world come together in beautiful surroundings to compete in one of Scandinavia’s biggest sports events. Tour des Fjords is visited by 92 600 spectators, 2 000 volunteers and around 150 Pro-riders from more than 20 nations annually. The world's best riders compete over five stages in the world's most beautiful surroundings, taking in the counties of Sogn and Fjordane, Hordaland and Rogaland.