Raising the city's profile even higher

Bergen City Event (BCE) organises, coordinates and publicises a wide variety of events in Norway’s second-largest city – from the initial idea right through to execution. These events can be city wide, national or international in scope. When BCE decided to rebrand, Kind was its agency of choice.

Now, with a new visual identity and communication strategy, BCE and Kind will collaborate on increasing the profile of Bergen even further as a host city of global renown. 

An oracle
BCE will be an oracle of event-management expertise, helping all stakeholders communicate with each other to deliver first-class events in Bergen.  Kjersti Halvorsen, CEO of BCE, said: ‘Bergen City Event was looking for an agency that could get across both what the company does and its message in a good way, while also creating a brand that would put us in the right position in relation to the desired target group.

'Structured and thorough'
‘One of the reasons why we chose Kind is the agency's structured and thorough work process. Kind works in a way that inspires trust, they always have the customer in focus and they are a pleasure to work with.’